AHPDX Needs to Take a Break

THRU Media will suspend arts happening to relaunch everything

For those arts presenters who opened their doors over the last five years to THRU Magazine, and before that Ambit Mag, and before that Horizon at End Times blog, and before that the Arts Happening blog, I thank you.

Arts Happening was the title for a performance review blog hosted at the InterArts homepage, from my old days as a non-profit arts presenter. It was my effort to reach out to other presenters and build synergy among us, rather than competition.

After moving on from the non-profit life, I decided to refocus on media. I am a media editor and producer with a broad education that lends itself to journalism. The easiest thing for me to begin was a blog and podcast. I gradually invited additional users to my blog and it became a magazine that settled on the title of THRU Media.

Even THRU Media is at a crossroads. We’re now doing client work and fitting in blog posts when we can. The intent to revive the magazine is definitely brewing.

The concept for Arts Happening is far more developed in theory than in practice. For one thing, we’re using generic free software from WordPress and Modern Tribe. It is purely an arts calendar and nothing more.

Frankly, the amount of energy required to upkeep a simple arts calendar is extraordinary. As it doesn’t generate the traffic that leads to much ad revenue, the project has stalled.

What I truly want to do with AH is reinvent the arts calendar, and the press release. If you are interested in developing a new platform that would liberate the people from an absurdly laborious process rooted in 20th Century publishing technology, please contact me. We can do something very good for publishers, and for creative people stuck with calendar entry positions at their local magazine.

In the meanwhile, Arts Happening will take hiatus until the labor is available to begin publishing calendar posts again. Thank you to those who have used this calendar, either as an arts presenter or an arts goer.

Please keep at it.